No Accidental Business

I never thought I’d run an IT company in a million years. It was further from my mind as a career option than pursuing medicine or flying airplanes. OK, maybe not airplanes. At any rate, my little IT consultancy began by chance.

Over the past four years or so I have been involved in the Internet in some way or other. My first position out of college was as an administrative assistant for a start-up magazine. I was quickly promoted to editorial assistant to associate editor, and when I left I was the director of new media, which basically means I was running anything and everything to do with our website. I loved it. I dove in headlong. Somehow or other, I’ve become a go-to person for all things computer-related at my workplaces. For some reason, computers, programs, etc. have just always made sense to me.

It seems like the Internet, computers and web design was the perfect area for me. It is always changing, rarely boring and there’s always something new to learn. I love that it’s fast-paced and that I can find a bunch of nerds like me, much nerdier than me, to clue me into what’s up-and-coming and how to do things I don’t know how to do yet.

So, when a friend asked if I she could hire me to replace a computer guy that wasn’t really working out, I agreed enthusiastically. As I worked with her to teach her some basic computer skills, showed her around the Internet and advised her on purchases, I realized how many other people were in her situation, especially women, especially older women. Thus, a business was born.

As my company grew (and continues to grow) rapidly, I realized that without some direction, it could grow in ways I don’t want it to. I have begun to acquire new business and with that I am beginning to contract parts of that work out. While I’m still kind of far away from hiring employees in my mind, who knows what might happen? What happens if things take off and I don’t have a plan in place to direct growth? My greatest fear is that five years will go by, and I’ll be working 80 hours a week because I didn’t have a plan in place for working my way out of my business. After all, the point is to work on a business, not in it.

So here’s what I did. I took a page from E-Myth Revisited by Michael Gerber and set up what he calls an Organizational Strategy. This is a little different from job descriptions and workflow. These are the positions that need to be filled for the business that I will be filling until I hire people to fill them. As I hire and train people into the positions, I will stair step my way up and out of the company altogether eventually. This is an exit strategy. For my particular company, the structure looks like this:



I’m already contracting work to a designer/programmer on an as-needed basis. The technician position will be critical to growing the private client side of the business, and will be the next one I begin contracting out.

It’s important that I point out there that I am working in all of these positions currently. This way I know what it takes to fill them, all of the little intricacies involved in the positions, and I will be better able to train the people who fill them when that time comes. Gerber has a lot to say about exactly how to do this, and as I feel my way through this in the coming weeks, I’m sure I’ll be writing about it a lot.

Growth should never be a problem and exponential growth should always be expected. Don’t let your company stay an accident – make a plan now for when that growth does happen so that you won’t be scrambling to throw something together while also trying to handle all of your new business. You’ll have your hands full enough. Trust me.